Sharing stories from our Price Chopper Family to yours.

Jane’s New Items

Written by Jane N. Golub

Director In-Store Marketing Programs



Introducing Neutrogena Visibly Even BB Cream Light/Medium SPF 30 1.7oz.  Clinically proven to significantly smooth and even skin tone resulting in a fresh healthy look that makes makeup optional.

This product is proven to brighten skin, minimize the look of freckles and dark spots while protecting against damaging UV rays for a flawless even looking skin.  The exclusive sustained action of this product works to continuously renew the look of skin throughout the day, helping to diminish the look of dark spots while smoothing wrinkles fast.

This high potency formula absorbs quickly into skin to deliver the highest concentration of essential soy complex and Broad Spectrum SPF 30.  Consumers comment that they love when their skin looks smooth, even and radiant, without the use of makeup, which can look dull and uneven and doesn’t provide the natural glow that their skin used to have.

Look for Neutrogena Visibly Even BB Cream Light/Medium SPF 30 1.7oz. in the Skin Care aisle.



  If sunny is just a state of mind, it’s one best shared with your girlfriends.

When your girls share that state of mind, you can make any day a getaway.  But no getaway is    complete without a taste of the tropics.  Introducing new Palm Breeze Tropical Alcohol Spritz – a      new sparkling, refreshing and unexpected way to go from every day to vacay.

Available in two crisp refreshingly light flavors – Ruby Red Citrus and Pineapple Mandarin    Orange – Palm Breeze Tropical Alcohol Spritz is perfect for good times anywhere – no matter if you’re poolside catching some sun, in the backyard or sharing movie night with your girls on the couch.

AVB:      4.5%   Available year-round in 6-pack 12 oz. cans.  Look for Palm Breeze Sparkling Alcohol Spritz on the Beer aisle and Vacay Every Day.

Good things come to those who wait…don’t drink until you’re 21.  Palm Breeze Sparkling Alcohol Spritz is a premium malt beverage with natural flavors and certified colors.


Winter on the Farm

Written By: Ellie Wilson, MS, RD  Senior Nutritionist, Price Chopper Supermarkets


cabbagehouse lisa

We have had a very cold and snowy winter, and Black Horse Farm has been quiet, but not completely buttoned up. I caught up with Lloyd while he was on vacation in Puerto Rico – his daughters are home getting the ball rolling in the greenhouses.

Seed and varieties of vegetables that will be planted this year were chosen back in December. They also expect to ramp up planting and production this year of vegetables – some capacity issues last year had them dialed back, but they have plans to go bigger this year. Again, great news that vegetable growers are ramping up to increase production – makes my dietitian heart pretty happy!

But it is still early days – the cabbage is seeded, and the tomatoes were seeded on the 12th, right behind them. Check out the picture of the cabbage seedlings in the greenhouse – that is a lot of cole slaw! I will be visiting Black Horse Farm at the end of April, I can’t wait to see how things are moving along as we inch forward with this chilly start to spring.


“Top grower – New York State farms grow the second largest crop of cabbage in the United States – 434 million pounds in 2012!”

Jane’s New Items

| Sharing stories from our Price Chopper Family to yours.// // // //

Written by Jane N. Golub

Director In-Store Marketing Programs


Campbells organic soupCAMPBELL’S ORGANIC SOUPS 


Introducing new Campbell’s Organic Soup!  Delicious, ready-to-eat soups made with certified organic ingredients and no preservatives.

The soups are in a carton-sealed tetra pack container to protect the ingredients and they are recyclable, where facilities exist.   Campbell’s Organic Soups are available in mouth-watering flavors like Chicken Noodle with chunks of carrots and chicken, Sun-Ripened Tomato and Basil, Chicken Tortilla, Lentil, Garden Vegetable with Herbs and Creamy Butternut Squash.

Campbell’s cares about what they put in their soups because you care about the foods you eat.  That’s why Campbell’s Organic is soup without compromise and grown to be delicious!

These brand new Organic Soups from Campbell’s can now be found in the Soup aisle.






Gold Bond Ultimate Rough & Bumpy Skin Daily Therapy Cream is a daily body moisturization treatment that goes beyond ordinary body lotion to smooth and soften extremely dry, rough skin and even helps reduce the appearance of bumps.

Its proven 2-in-1 Formula Exfoliates and Moisturizes.  Its gentle yet effective triple exfoliating complex includes a blend of AHA, BHA and PHA to gently slough off dead skin.  Rough & Bumpy Skin Daily Therapy Cream has 8 intensive moisturizers and is fragrance free, non-greasy and hypoallergenic.

Use on rough and bumpy skin that primarily occurs on the back of arms, thighs and buttocks.  It may also be used on other rough skin areas such as knees, heels or elbows.  Clinical tests show that 90% of the participants experienced smoother, softer skin in just one week and 72% reduction in bumps and the appearance of Keratosis Pilaris (KP) in four weeks.  89% experienced consistently less bumpy and consistently softer skin in four weeks.

Look for Gold Bond Ultimate Rough & Bumpy Skin Daily Therapy Cream in the Skin Care aisle.

Winter on Reeves Farm

Written By: Ellie Wilson, MS, RD  Senior Nutritionist, Price Chopper Supermarkets


I don’t think anyone would doubt that farmers have very busy lives. Last fall, I visited a number of the farmers that work with us at Price Chopper. They all carved time out to spend with me and show me some of what they do. As you might expect, they all described pretty long days – there is only so much time in the growing season, and so many things to do to keep a farm successful.

I also asked them all about vacation, and winter was unanimously the time they used to take trips and attend conferences. My bigger question was, what farm business happens over the winter that helps them successfully transition from season to season?

Brian Reeves of Reeves Farm outlined some of the work they do. Winter is down time, and the pace is very different. December brings work on taxes, and reviewing farm systems like drip irrigation, and machine needs, as they look to close out the last year and prepare for next. With that in mind, Reeves Farm has ordered a new corn planter, which will arrive in the spring. December also brings seed catalogs, and planning the tried and true crops and the new varieties for next season.

In the late fall, when all of the winter squash was finally harvested, they found themselves with a bumper crop. Storage was a huge issue – they have enormous bins they use for pumpkin and squash, and they can move them around with various farm machines. They were storing the bins everywhere – it was pretty tight. This wasn’t the first year they found themselves short on storage, but they decided it was going to be the last year.

It can only be good news when we learn farmers are expanding their capacity to grow and manage a bigger crop, especially our vegetable farmers. Check out the new packing barn annex they are adding on the original building – it is huge! It is a big step for a farm to take on a project like this – the last time they built was in 1992. You can see, when they go, they go big, because they are not going to be building again for a long time.

Vacation plans for trips to warmer climates are on the horizon. We will check back in with Brian and his family as the weather warms up a little, so we can get an inside view of the energy of spring. Meantime, stay warm and enjoy our winter crop of squash and apples – find a great recipe here!

Jane’s New Items

Written by Jane N. Golub

Director In-Store Marketing Programs



 Cat’s Pride Fresh & Light Ultimate Care is the ultimate lightweight litter that’s up to 50% lighter, provides 10 day odor control, rock hard clumping and is 99.9% dust free.

Unlike other lightweight litters that use ineffective fillers like paper or wood, Fresh & Light Ultimate Care has no fillers and delivers pure performance.  It quickly absorbs and eliminates odors to keep homes smelling fresh and clean.  Its 99.9% dust free formula means less dusty residue and tracking – making cleanup a breeze.

Fresh & Light Ultimate Care is available in both Scented and Unscented Hypoallergenic multi-cat formulas and comes in easy to carry 12 lb. jugs.  It’s truly Light Done Right!

Look for Cat’s Pride Fresh & Light Ultimate Care in the Pet aisle.



 Everybody loves wings!  But wouldn’t it be better if you could enjoy your favorite wings without ordering out?

 Now you can enjoy the flavor of classic Buffalo or tangy BBQ style Chicken Wings and Bites from FarmRich!  Crispy breaded chicken wings create a snack that’s perfect for every occasion from game day to family night.  And they’re ready in no time – so you’ll wonder why you ever went out for wings before.

Look for FarmRich Buffalo Style Breaded Chicken Wings and BBQ Style Boneless Chicken Bites in the Frozen aisle.



Jane’s New Items

Written by Jane N. Golub

Director In-Store Marketing Programs


From the makers of NyQuil and DayQuil comes QlearQuil, a family of over-the-counter medications for the occasional allergy sufferer.

Approximately 50 million Americans suffer from nasal allergies.  However, not all of these people experience allergies every day.  Occasional allergy sufferers often experience symptoms that can vary by time of year, week or even day, which is where QlearQuil comes in.  QlearQuil offers a family of over-the-counter medications that treat specific sinus and allergy symptoms when a consumer needs them.

The QlearQuil family includes All-Day and All-Night 24-Hour Allergy Relief, Nighttime Allergy Relief, Daytime Sinus & Congestion, Nighttime Sinus & Congestion and a 12-Hour Nasal Decongestant Moisturizing Spray.  The entire lineup offers powerfully effective relief from common allergy symptoms, such as runny nose, sneezing, itchy, watery eyes, itching of the nose and throat, sinus pressure and congestion.

Look for QlearQuil in the Respiratory aisle.

UNCLE BEN’S FLAVORED GRAINSproductDetail_frenchOnion

What’s for dinner tonight?  The same old recipe prepared the same old way?  Even if it’s one of your family’s favorite meals, don’t you wish there was an easy way to freshen it up with some exciting new flavors?

Now there is!  Introducing UNCLE BEN’S Flavored Grains.  These unique mixes of sophisticated grains make it easy to change up your dinner routine, whether you use them as a side dish or in your family’s favorite recipes.  Price Chopper is proud to bring you two varieties that cook to perfection in just 25 minutes.

UNCLE BEN’S Basmati Medley Savory Herb is a unique blend of basmati rice, orzo and wild rice.

UNCLE BEN’S Brown Rice & Quinoa Roasted Red Pepper features the healthy goodness of brown rice and two types of whole grain quinoa.  They both cook to perfection in just 25 minutes!

Look for UNCLE BEN’S Flavored Grains in the Rice Aisle.

Jane’s New Items

Written by Jane N. Golub

Director In-Store Marketing Programs


chocolatefairlife ultra-filtered milk has 50% more protein, 30% more calcium and 50% less sugar than ordinary milk and it’s lactose free!

How they do it is simple!  Their milk flows through soft filters to concentrate the natural goodness, like protein and calcium, and filter out the sugars.  That allows them to bottle only delicious nutrient-rich, good-for-you milk with a powerful combination of protein and calcium.

Believe in better® milk and try some today!  Look for fairlife in the Dairy aisle.


The team at fgf Brands spent years perfecting the authentic recipe for their Stonefire Naan Flatbread.  That same quest for authenticity drove the creation of their Stonefire Naan Crisps.  It took over two years of experimentation and Research and Development to make this unique product a reality.

Now the rich and authentic flavor of Stonefire Naan is available in a light crunchy snack.  Flame baked, using no artificial preservatives, Stonefire Naan Crisps are a versatile snack paired with your favorite toppings or enjoyed plain – right out of the bag.  They’re perfect for bite sized appetizers and entertaining or snacking anytime.

Available in four flavors – Original, Everything, Garlic Parmesan and Tandoori Spice.  At only 120 calories per serving, they’re the perfect better for you snack.

Look for Stonefire Naan Crisps in the Deli Department.

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