Written by Jane Golub Director In-Store Marketing Programs
November 6, 2016
Introducing new Splenda Naturals, a new stevia sweetener from the makers of Splenda. The next generation of stevia products, Naturals is a great tasting natural no calorie sweetener with just 3 natural ingredients. There is no bitter aftertaste and nothing artificial.
Splenda Naturals is different than the leading stevia brand because it gets its delicious taste from Rebiana-D, a special extract of the stevia leaf. This provides a clean sugar like taste without the bitterness.
Naturals also contain the natural ingredients Stevia Reb A and Erythritol.
Stevia Reb A are high intensity sweeteners found in the stevia leaf and what is commonly used in the market today.
Erythritol is used as a bulking agent to enable pouring and sprinkling. It’s found naturally in fruit, but processed through a fermentation process similar to beer and bread.
Splenda Naturals is a zero calorie sweetener for beverage, cooking and baking. There are no GMO ingredients and no added flavors.
Look for Splenda Naturals in the Baking Aisle.